Teamfluencer Receives Investment from Nevzat Aydın at a Valuation of 3 Million Dollars

Turkey's leading influencer marketing platform, Teamfluencer, received an investment from Nevzat Aydın at a valuation of 3 million dollars in last month's pre-seed funding round.

The startup, which reaches more than 50 million people monthly with over 450,000 content creators, stands out as the first platform to introduce the nano influencer marketing model to Turkey.

Teamfluencer allows brands and influencers to manage the entire marketing process from a single platform. As the first platform to bring the nano influencer marketing model to Turkey, it provides brands with the opportunity to establish cost-effective and highly engaging influencer collaborations. In his assessment of the investment, Nevzat Aydın congratulated the Teamfluencer team and wished them continued success. He stated, “I have always believed in the importance of innovative business models and scalable structures for success. The team's belief in the power of collaboration will take this platform further.”

Hosting more than 450,000 content creators, Teamfluencer is actively used by hundreds of brands, and the content created through the platform reaches more than 50 million people monthly.

With its user-friendly interface, comprehensive data analytics, and impressive brand collaborations, Teamfluencer has achieved a pioneering position in its industry. Thanks to artificial intelligence, the platform matches brands with the most suitable influencers for their target audiences, enabling a data-driven and end-to-end influencer marketing process. Brands collaborating with Teamfluencer include industry giants such as Trendyol, Nike, Pegasus, L’Oreal, Pepsico, McDonald’s, Huawei, Amazon, Migros, Dimes, Hepsiburada, Anadolu Group, Yves Rocher, ETİ, Shell, Avon, Penti, İş Bankası, and Yemeksepeti.

“Our goal is to become the first platform that comes to mind for influencer marketing globally!”

Following this investment, Teamfluencer's Co-Founder and CEO, Dilara Bostancıoğlu, announced that the company will follow a strategic plan to add new features to the platform and expand its market. She emphasized their aim to reach more brands with their extensive know-how, increase the impact of influencers in marketing strategies, and make influencer marketing more accessible.

Bostancıoğlu pointed out that influencers have enabled the creation of hundreds of billions of dollars in sales volume worldwide through their followers over the past year, and she expects this economy to reach a trillion dollars globally by 2030.

In her statement, Teamfluencer's Co-Founder and CEO, Dilara Bostancıoğlu, added, “Our primary goal is to enhance the value proposition of influencer marketing using technology and make it scalable. Especially nano and micro influencers can generate at least 10 times more engagement compared to the brands' own advertisements. At Teamfluencer, we work with brands of all sizes and across all sectors, from fast-moving consumer goods to cosmetics, from banking to ready-to-wear. We have made the 'word of mouth' effect scalable for brands. We want to use the platform's capabilities, expertise, and technology to create bigger impacts in global markets. Having the support of a seasoned entrepreneur and experienced investor like Nevzat Aydın will accelerate Teamfluencer's growth. This investment not only provides us with financial support but also creates a strong synergy for the future. With this investment, we will elevate our platform, expand our ecosystem for both brands and influencers, and offer a practical, comprehensive, and interactive marketing experience for brands. Influencers, on the other hand, experience the financial and emotional satisfaction of collaborating with brands they feel close to. The number of registered members on the platform is rapidly increasing day by day. The ecosystem and economic value we have created make both parties happy. Our goal is to expand our existing operations in America and Europe globally and serve all world brands. By launching the platform with new features globally, we aim to become the first platform that comes to mind when it comes to influencer marketing.”

"Our goal is to simplify access to influencer marketing."

Teamfluencer's Co-Founder and CTO, Ilgım Öztürk, commented on Nevzat Aydın’s investment, “With this investment, our goal is to increase the share of influencer marketing strategies for brands and make influencer marketing more accessible with the support of technology. We will soon introduce many new artificial intelligence-based features such as profile recommendation systems to ensure the best brand-influencer match, comprehensive influencer target audience analysis, and the ability to track and analyze the collaborations of competitor brands. We are currently working on a brand-new data-driven feature. With these development efforts, we will provide our brands with much more insight and data, making us a sought-after solution partner in their marketing strategies.”

About Teamfluencer

Offering the easiest way to earn income through social media posts, Turkey's leading influencer marketing platform, Teamfluencer, brings together brands and nano influencers, enabling social media users to earn income from organic advertising shares and brands to carry out their promotions organically. Hosting more than 450,000 content creators, the platform reaches more than 50 million people monthly. With its user-friendly interface and AI support, the platform makes it possible for brands to match with the most suitable influencers for their target audiences and manage a data-driven influencer marketing process. Through the Teamfluencer platform, brands can easily and quickly launch influencer campaigns with accessible budgets.