Teamfluencer offers different campaign models for different marketing goals. In this guide, you will learn the characteristics, advantages and ideal use cases of each campaign type.
Standard Campaign
The classic influencer marketing model. You determine the details yourself and manage the process step by step.
- Full control over campaign details
- Manual influencer selection
- Customizable brief and timeline
- Ideal for brands experienced in influencer marketing
AI Campaign
A model where artificial intelligence automatically creates a campaign briefing by analyzing your website.
1
Enter URL
Enter your website or product page URL.
2
AI Analysis
AI analyzes your site content, brand identity and target audience.
3
Auto Brief
Campaign title, description, target audience and content expectations are automatically created.
4
Review & Publish
Review the AI-prepared brief, make edits if necessary and publish.
AI Campaign is ideal for brands trying influencer marketing for the first time or wanting to create quick campaigns.
UGC Campaign
A model focused on producing content for use in your advertising materials.
- Content Right: You acquire the right to use the content produced by the influencer in your ads.
- No Sharing Required: The influencer doesn't need to share on their own account.
- Ad Material: Ideal for social media ads, website content, and email marketing.
- Cost Advantage: More affordable than professional content production.
İpuçları
If you are trying influencer marketing for the first time, start with AI Campaign. You can create a professional brief in minutes.
UGC campaigns can be more cost-effective than professional photo/video shoots.